Play To Win: A Lesson from Tom Brady and the New England Patriots

“I think that at the start of a game, you’re always playing to win, and then maybe if you’re ahead late in the game, you start playing not to lose. The true competitors, though, are the ones who always play to win.” ~ Tom Brady Superbowl Champions – The New England Patriots Good morning from Read more about Play To Win: A Lesson from Tom Brady and the New England Patriots[…]

Don’t Sell Junk | Life Simplified Business Solutions

“Anticipated, personal, and relevant advertising always does better than unsolicited junk.” ~ Seth Godin January First Every January, I unsubscribe from email lists I deleted more than read throughout the year.  My thought is, if they become relevant again, I can always resubscribe. At least for the moment, my inbox becomes a little cleaner. What Read more about Don’t Sell Junk | Life Simplified Business Solutions[…]

Your Social Media Marketing Call To Action

Good content always has an objective; it is created with intent. It therefore carries triggers to action. ~ Anne Handley The Social Media Marketing Conversation I’m sitting in another meeting listening to the same conversation around social media marketing.  “It’s great.  We need to do it.  Let’s get the intern to set us up on Read more about Your Social Media Marketing Call To Action[…]

Want More For Your Customers

Research Customers. I’ve been obsessed about customers and customer service for the last year while doing research for my new book coming out later this year.  My research has taken me to high end retailers and to the local farmer’s market.  What I’ve learned is the businesses that become customer-centric are always the busiest and the Read more about Want More For Your Customers[…]